Why Do SMEs Need to Adopt Cloud Telephony?

December 3, 2021
Cloud Telephony

Small & Medium Enterprises (SME) can be defined as business ventures that consist of assets, revenues and human resources under a specific level. However, SMEs are considered the most critical part of economic growth in India. According to the SME Chamber of India, the Macro, Small, and Medium Enterprise (MSME) contribute significantly towards generating exports, imports, innovation, employment, and inclusive growth. However, because of the SMEs’ limited resources, it becomes vital for them to manifest an efficient and multi-tasking work process, which can help them grow considerably and extensively. The pandemic has also given a blow to most SMEs and has affected them financially. The present scenario has commenced a series of questions about the sustenance of the SME. One of the practical tools that can help SMEs in this is none other than cloud telephony.

Cloud telecommunication services function on the internet, a solution for the pandemic situation. This service allows remote access to your offices which means that you can have the freedom to work from any place possible. Also, as cloud telephony operates on many servers owned by your host company, you save substantial money that could have been spent on installation, maintenance or repair.

Many other indicators support the idea of adopting a cloud telephony service for your SME. Let’s look into a few of them.

1. Growth and Expansion of Business – 

With an SME, the development scope is abundant but might be restricted due to the extent of your reach. This problem can be easily solved with cloud telephony. When you embrace cloud telecommunication, the limitations on your business boundaries become global and limitless. Cloud telephony has benefits like call forwarding and toll-free numbers where you can create a free toll-free number from various areas and forward them to a central number located in your headquarters. There are no added costs to call your company this way for your customers, enhancing your reach. Also, cloud telephony allows your employees to work remotely, which helps you hire people from various places and keep proper track of their work with any added expenses towards the new hires.

2. Quick Meetings and Information Transfer –

SMEs work on the competence of human resources and the effective transfer of information at the right time and place. However, when cloud telephony solutions come into the picture, there is no need to rely on real people to be present at a particular site for a meeting or physically transfer information or even schedule meetings. Cloud communication facilitates continuous connectivity among employees and the free flow of information from any place on the earth. This ensures smooth and uninterrupted contact with the team members, which implies better customer satisfaction and problem resolution.

3. Cost Reduction – 

As the SMEs already have a shortage of employees because of their limited funding, so the cost to the company becomes a massive headache for the administrative people in every regard. May it be the human resource, the revenue increase or the asset management. Cloud telephony service reduces the cost of maintaining an entire department responsible for call forwarding and call connectivity. Cloud telecommunication is solely dependent on servers, and these servers are located at an off-premise third-party host service provider. The maintenance and troubleshooting expenses directly fall on the host company rather than the SME. Apart from considerable reductions in costs, the virtual receptionist option called the IVR, an ardent feature of cloud telephony, also saves a lot of money for various departments.

4. Monitoring and Analysing calls –

If you are hoping to enlarge your business from an SME to a large-scale industry, the best way to do that would be to closely monitor and analyse how your employees deal with customers or how they exchange data and information with each other. Cloud telephony services enable you to track and monitor every call flow between your departments, company, and customers. This will allow you to understand the flaws and rectify them earliest.


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