How Sapthagiri NPS University Reduced Missed Admission Calls by 60% with MCUBE Cloud Telephony
Sapthagiri NPS University is a higher education institution focused on delivering quality academic programs and supporting prospective students throughout the admissions journey. Since partnering with MCUBE in 2024, the university has been modernizing its communication infrastructure. With increasing inquiry volumes, the university required a more structured communication system to efficiently manage and track admission-related calls.
The Challenge
Before implementing MCUBE, the university faced several operational challenges in managing student inquiries, especially during peak admission seasons.
Some of the key issues included:
- Missed inquiry calls from prospective students
- Lack of proper call tracking and monitoring
- Difficulty routing calls to the correct department
- Inefficient follow-up processes due to a lack of data visibility
These gaps in communication resulted in lost admission opportunities and delays in responding to student queries, impacting the overall admissions experience.
The Requirement
To address these challenges, the university sought a reliable cloud telephony solution that could streamline communication and improve call management.
Their key requirements included:
- A centralized cloud telephony system for managing inquiries
- Real-time call tracking and analytics
- Automated call routing to appropriate departments
- Easy access to reports for admissions and inquiry analysis
The goal was to ensure that every inquiry call could be captured, tracked, and followed up on effectively.
The Solution
MCUBE implemented its cloud telephony platform to help Sapthagiri NPS University transform its call management system.
The solution included:
- Automated call routing and forwarding to ensure inquiries reached the right department
- Call recording and real-time reporting for monitoring call quality and performance
- A centralized dashboard that provided visibility into call data and team productivity
- Comprehensive reporting tools to help the admissions team track inquiries and follow-ups
This implementation allowed the university to streamline communication workflows and improve operational efficiency across the admissions process.
The Impact
After implementing MCUBE, the university saw measurable improvements in how it handled student inquiries.
Key outcomes included:
- 60% reduction in missed calls
- 25% reduction in operational time due to automated workflows
- Faster response times for prospective students
- Better tracking and management of admission inquiries
With improved visibility into call data and performance, the admissions team could now make informed decisions and ensure that every inquiry was addressed promptly.
Customer Experience
“Our experience with MCUBE has been outstanding. The platform is reliable, the support team is responsive, and the insights from the dashboard help us make data-driven decisions. We can now confidently handle every inquiry and provide a better experience for prospective students.”
Mr. Shashank Gowda
Director – Admissions & Marketing
Sapthagiri NPS University, Bangalore