As we enter the new year 2025, there is much to reflect on from the wonderful year 2024 for MCUBE. And our mission is to be at the forefront of that change. MCUBE 2024: Wrap-Up A year of milestones, innovations, and breakthroughs—transforming how businesses connect.
A lot has happened in our journey in 2024, which also included the introduction of many new features, making the user experience better and helping businesses function more efficiently, intuitively, and securely with cloud telephony solutions.
Let’s take a minute to think about a few of the most iconic achievements that made 2024 one for the record books.
A Tale of Achievement in 2024
As the clock struck in 2024, our priority was singular, revolutionizing business communication. Every goal we reached was rooted in this vision.
Outstanding Upgrades and Changes for 2024:
- WebRTC (Softphone Calling)
- Voice Blast
- AI Call Analytics
- A Dynamic Hierarchical Role System
- Access Control
- IVRS Feedback System
- Enhanced Reporting and Analytics
WebRTC (Softphone Calling): New Era Of Interaction
It started with a leap of optimism: WebRTC (Softphone Calling), a new product. Imagine a life where you don’t have to switch between apps or worry about call quality or missed notifications.
WebRTC extinguisher of Calling not working dare in 2024 It began with a simple but radical idea: let’s make every call as simple as answering your smartphone. And hence mirroring WebRTC call notifications.
So if you’re used to getting notified of things on your phone, desktop, and tablet. Now you’ll get notified of an incoming call directly on different devices in your virtual call system. It’s about using control as if you are at a meeting or on the move, it works flawlessly.
But that’s not all. The magic is the consistently simple call-handling system. But with WebRTC you don’t have to hurry and reach the right screen or app.
Clear-as-a-bell audio and video bring every conversation to life — so your virtual meetups feel like in-person talk.
AI Call Analytics: Transforming Conversations into Insight
But the real highlight of 2024 was the launch of MCUBE’s Advanced AI Call Analytics. You’ve heard it before: knowledge is power — but what if that intelligence were brought to life in every call?
Look on for an unconventional story of a conversation, in a world where your customer’s voice has more to its tone than just the words it lets out.
We have added sentiment analysis that leverages AI to interpret the behaviors of your customers so you can predict disappointment, satisfaction, or even excitement after a call.
Identifying these emotions of customers allows you to adapt your response and make strangers into leads.
Next, we enabled keyword detection in the system to analyze the silence of every conversation. Whether it’s recognizing upsell opportunities or hearing mentions of competitors, this tool captures it all.
Each call is a chance to observe, react, and customize your process.
And the cherry on top? Transcription and analysis of the call. MCUBE transcribes your conversations with every call, and you can also explore deeper customer preferences, patterns & needs.
It’s like a bunch of helpful tips to make you a better decision-maker at your fingertips.
Voice Blast: A Broadcaster of Your Brand
One of the most important goals for any marketing lover is to increase brand voice visibility. Now, businesses can publish audio space to reach large audiences instantly. It might be a promotion, an announcement, or an important message.
If you are a marketing manager with a major announcement. In just a few clicks of the mouse you got your message out to hundreds, if not thousands of customers, and you still sound personal.
Dynamic Hierarchical Role System
In a constantly evolving business world, range is everything. One such feature that can help you customize your organization structure as per the needs of your company is, the Dynamic Hierarchy Role System — and we created it in response to such a demand.
Create and edit roles that suit your unique work, to better manage the team. It’s a matter of precision and flexibility, giving every team member precisely the access and responsibilities they need to succeed.
Advanced Access Control: Security Made Easy
We understand that security is not one-size-fits-all. Our Enhanced Access Control feature puts the keys in the hands of business administrators, making control of ultra-sensitive data and features a responsive undertaking.
Now, businesses can be confident they have the right people accessing the right information to help keep their operations secure while allowing for collaboration.
IVRS Feedback System: Instant Insights from Your Customers
This is just yet another reason why customer feedback matters, and we simplified running insights crazy. Now with the IVRS Feedback System: calls transfer from the businesses to an interactive feedback system after the call.
Businesses can customize feedback, from quick-hit surveys to multiscale rating systems. But never have businesses had more access to listen, learn, and do better.
Smart Analytic Data: The Strength of Information
Best of all, it came with an entirely new generation of reports and analytics that gave companies more detailed insights than ever before.
Improved reporting tools allow organizations to base decisions on data, allowing them to take performance to the next level.
Whether you are analyzing some aspects of calls or measuring the level of customer satisfaction, this analytics platform has been designed to deliver the insights you need to remain in the game.
Acknowledge Our Customers and Team
Our work in 2024 was not just about what we presented – all features, products, and how much business we made – it was about earning the trust of our customers and backing from our people.
For every new idea, every achievement is a result of the collaboration and passion that fuels MCUBE.
2024: Now With Innovation and Business, Out Now
There’s no denying that we have achieved significant improvements in how businesses communicate, process information, and grow.
All this year, the new features we added have been either to help your business become more intelligent, more efficient, or more connected.
Looking Ahead to 2025
As we look back on this incredible year, we’re excited about what’s ahead. In 2025, we will keep on breaking the mold, embracing new opportunities, and providing solutions to help businesses flourish.
Here at MCUBE, we do not just offer tools; we offer solutions that change how you work, how you communicate, and how you serve your customers.
Now that we are heading towards 2025, we can’t wait to explore all the potential things in anticipation for us. Our new enhancements deliver a future that is brighter, smarter, and more connected than ever before.
